Vakıfbank Sky Virtual Production Commercial

For VakıfBank’s Sky commercial, our team created a cinematic real-time representation of Istanbul’s skyline, combining artistic direction with technical precision to bring the city to life on an LED stage.

Using Unreal Engine and Cesium, we developed and optimized a large-scale urban environment that captured the atmosphere and depth of the real city while performing smoothly for virtual production. One of the key sequences featured a camera movement simulating an elevator rising through the city, transitioning from street level to a panoramic skyline view.

The rendered sequence was projected onto the LED wall during the shoot. Through close collaboration with the director and cinematographer, we ensured that lighting, exposure, and composition aligned perfectly with the real set.

This project showcased our team’s expertise in real-time environment creation, performance optimization, and virtual production integration, transforming Istanbul’s skyline into an immersive visual experience.

Details

Company: MGX Studio
Date: October 2024
Role: Unreal Engine Artist
Project Type: Commercial

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