Oral B Virtual Production Commercial

In the production of Oral-B's new commercial, I had the opportunity to serve as an Unreal Engine Artist, bringing to life a captivating scene set in ancient Egypt. My primary responsibility was the creation and refinement of this immersive environment within Unreal Engine, ensuring it met the high standards of realism and aesthetic appeal required for the project.

Working closely with the director, art director, and director of photography, I designed and developed the ancient Egyptian scene from the ground up. This involved meticulous attention to detail, from the architecture and textures to the lighting and atmospheric effects, to authentically capture the essence of ancient Egypt.

The success of this project hinged on effective collaboration. Throughout the process, I maintained constant communication with the director, art director, and director of photography to ensure the scene aligned with their creative vision. This collaborative approach allowed us to make informed decisions and adjustments that enhanced the overall visual narrative of the commercial.

In addition to my primary responsibilities, I also assisted with revisions for other scenes in the commercial. This involved refining elements to improve visual coherence and continuity, ensuring that each scene contributed seamlessly to the overall storytelling.

During the shoot, I played a crucial role in addressing technical issues that arose. My ability to troubleshoot and resolve problems on the fly ensured that the production remained on schedule and maintained the highest quality standards. This included optimizing the Unreal Engine scenes for performance and making real-time adjustments to meet the demands of the shoot.

The result was a visually stunning and immersive commercial that effectively showcased Oral-B's brand while transporting viewers to the majestic world of ancient Egypt. My contributions as an Unreal Engine Artist not only brought the creative vision to life but also demonstrated my ability to handle complex projects and collaborate effectively with a diverse team of professionals.

This project highlighted my strengths in scene creation, collaboration, technical problem-solving, and adaptability. It was a rewarding experience that further honed my skills and underscored my commitment to delivering exceptional visual content in the realm of virtual production.

Details

Company: MGX Studio
Date: June 2024
Role: Unreal Engine Artist
Project Type: Commercial

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